Our mission is to support responsible businesses with purpose-led strategies that fuel success and contribute to a more sustainable world.
Who are we?
Based in Nantes, France, Walk the Talk is an independent, multilingual marketing and communications consultancy supporting purpose-driven businesses and organisations across Europe. We combine international B2B experience with strategic expertise, flexible delivery and tailored support to help our clients communicate their values with key audiences.
Working as an extension of your team, we adapt our support to your workflows, deadlines and objectives. We provide marketing and communications support in English, French and Spanish, combining multilingual expertise with a trusted network of European service providers and industry specialists to help you engage stakeholders and communicate your brand value across markets.
We are committed to supporting businesses that contribute to the Sustainable Development Goals (SDGs), integrate Environmental, Social and Governance (ESG) objectives and Corporate Social Responsibility (CSR) strategies into their activities. Our strategic marketing and communications services help sustainability-focused businesses and organisations communicate their value, strengthen stakeholder relationships and achieve sustainable growth across Europe and internationally.
Our Responsible Approach to Strategic Growth
We accompany responsible actors in the private arena to co-create growth strategies that represent your core brand values.
We facilitate synergies and engage key audience while respecting your Corporate Social Responsability (CSR) and Environment and Social Governance (ESG) objectives, as well as your contribution to the Sustainable Development Goals (SDGs) with key local stakeholders across Europe and around the world.
Marketing with Purpose
We help businesses align their marketing strategies with responsible business practices, ensuring transparency, integrity, and authenticity in every campaign. By prioritising ethical storytelling, inclusive messaging, and conscious branding, we help our clients build lasting trust with their audiences and stakeholders in local and international markets.
Driving Positive Change
Sustainability is at the core of our approach. We work with companies that are leading the way in reducing environmental impact, implementing circular economy principles, championing social equity and contributing towards the achievement of the SDGs. Our dedicated marcom services amplify these important efforts, ensuring that responsible brands gain the visibility and influence they deserve, all while respecting theses values.
Responsible Growth
We believe that lasting growth comes from aligning profit with purpose. By combining data-driven insight, creativity, strategic foresight, and a deep understanding of stakeholder needs, we empower businesses to build stronger brands, sustainable value, and meaningful impact for people and the planet.
Meet the Founder
"For me, this work is deeply personal. Over the years, I’ve learned that impactful communication is not only about visibility — it’s about creating genuine human connection and building trust through authentic storytelling and responsible action."
Sinéad McKenna
My experience spans international sales, strategic B2B marketing and communications, and agency account management for leading Technology, IT and FinTech brands. I later coordinated international marketing communications for the global Automotive sector of a leading market research organisation, including a pioneering global CSR study across the sector, building a broad commercial and international perspective across diverse markets.
As an independent marketing and communications consultant, I have worked closely with start-ups, SMEs, larger marketing teams and agencies, adapting my expertise to diverse objectives, resources and markets. This experience has given me a strong understanding of the challenges businesses face when growing internationally — from building brand visibility and reaching the right audiences to balancing commercial performance, purpose and measurable results.
This breadth of strategic, commercial and international experience has shaped my focus on supporting purpose-driven and sustainability-focused businesses and organisations. As ESG expectations and CSR strategies continue to evolve, I help clients communicate their value, strengthen stakeholder relationships and accelerate sustainable business growth. This combination of expertise forms the foundation of Walk the Talk consultancy and its strategic marketing and communications services.
How we approach your project
We work closely with you to tailor every project to your needs.
DISCOVERY CONSULTATION
We take the time to understand your goals, constraints, audience and industry challenges.
STRATEGY DEVELOPMENT
We co-create a customised strategic plan tailored to your objectives.
CUSTOMISED
CONTENT
We develop effective messaging, tools and collateral to reach your stakeholders in local and international markets.
IMPLEMENTATION
We help you plan and execute your strategy across multimedia channels
and markets.
MEASUREMENT
We advise on how best to evaluate campaign performance and optimise
for continuous improvement.
Who we serve
Walk the Talk accompanies small business entrepreneurs, multinational marketing communication teams and communication agencies across Europe with strategic marketing and communication expertise, content production and tailored project support. We focus particularly on helping purpose-driven businesses and sustainability-focused organisations build strong relationships with their stakeholders, engage with their audiences and communicate their brand value effectively.
What our clients say about us
Check out how our clients experience our support.
Ceangal
Sustainable Retreat and Hospitality Experiences in France and Ireland
"Sinéad’s ability to translate complex ideas into clear, engaging content has transformed our business development and marketing efforts. We couldn’t have achieved such results without her expertise."
AM Zampino
Premium Sus. Dev. Home & Business Renovations, France
"Sinéad's accompaniment has proven invaluable to the growth of my business in the sustainable renovation sector. Working closely with me to understand my expertise, my clients and goals, she designed an easy-to-follow business development strategy which has already tripled my revenue, boosted client referrals and ensured a steady flow of premium projects for the next 18 months. An engaged and enjoyable process, I highly recommend."
Global Connect Consulting
Specialised consultancy services to international Healthcare brands
"In a world increasingly driven by noise, algorithms and superficial influence, Sinéad has consciously chosen a different path — one rooted in awareness, ethics, sustainability and independent thinking. Her reflections come from years of experience inside global media, research and corporate environments, combined with the bravery to step back, reassess, and rebuild her work around values that genuinely matter. She has the ability to connect complex global issues — media influence, technology, consumerism, sustainability and social responsibility — with practical, human action, and without cynicism. Spending time with Sinéad is not only grounding, and productive, but also inspiring.”
Let's start with a conversation.
Every collaboration starts with a conversation.
Tell us where you are, where you want to go and what you're looking to achieve.
